We provide the bridge between next generation technologies and their practical application as engagement, communications and sales tools.

ANALYSIS. DECISION. ACTION.

Fast track the movement of your business from one place to a better place.

STRATEGIC COMMUNICATIONS

Mankind is on the threshold of an unprecedented collective self-awareness that was previously the stuff of science fiction. Our brave new world is being accelerated by the fastest ever idea-to-delivery of technologies that literally change the game every day.

The speed of change is creating the need for new skill sets to design and deliver meaningful communications between people selling ideas, products and services, and their customers who are buying them.

The convergence of technologies such as Virtual Reality, Internet of Things, Big Data and Artificial Intelligence all impact communications developments and can be an overwhelming ocean to navigate. Luckily we’re qualified skippers ready to help you steer your communications ship to beautiful destinations.

STRATEGIC CONSULTING

Our hands on strategic consultancy knowledge is built over years working at the highest levels including with governments and global brands.

Sometimes it is from start-up, other times it is evaluating new investment opportunities, and at yet others it is generating the vision and energy to re-launch from a plateau the business has gotten itself stuck at.

Our work is incisive, driven by an ethical and honest approach to getting at what will drive the best financial returns by employing business resources at their best.

FUTURE TECHNOLOGY

We provide the bridge between next generation technologies and their practical application as engagement, communications and sales experiences.

Use case development of world leading advanced digital products in Virtual Reality, Augmented Reality, Mixed & Future Reality in the consumer and commercial spaces.

Most of our work in this area is still in stealth mode. Touch base to be immersed in and explore the unknown. hello@parallel66.com

THE WAY WE WORK

Go with the flow and you die.

Challenge yourself moment to moment and you survive and thrive.

Therein lies the cradle of creativity where there is no fear of asking the tough questions.

Where honesty, integrity and loyalty are rewarded with truly great work.

OUR PEOPLE

Architects of ideas that drive positive change.

Naomi Attard

Naomi Attard Director

Naomi Attard

Director

Naomi Attard

 

 

Award-winning, multi-lingual marketing & PR professional with a breadth of international experience. A dreamer and amateur astronomer but also our feet-on-the-ground person as we help our clients to soar in the realms of current and future communications reality.

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Martin McDonald

Martin McDonald Founder & CEO

Martin McDonald

Founder & CEO

Martin McDonald

 

Leading courageous and senior strategic vision on client challenges Martin has the proven ability to make incredible things happen around the world. His work includes working with investors, rights holders, entertainment, sports and brands to conceive, develop and leverage emerging communications platforms and future technologies since the ‘90s – when 2020 was the future! In 2013, Martin was a co-founder of Virtual Reality studio Starship.

 

 

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OUR TEAM

OUR TEAM

OUR TEAM

OUR TEAM

 

We collaborate with highly experienced business specialists including concept providers, web and app expert developers, designers, technologists and others we decide we need to deliver the very best solutions for our clients.

We only work with the best, if that’s you, contact us today. hello@parallel66.com

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Some Brands & Clients we have had the privilege to work with:

RETAIL

RED BULL

USN

GILLETTE

BRITA

GAMING | VR

SONY

BLOOBER TEAM

STARSHIP

AUTOMOTIVE

JAGUAR

TOYOTA

LEXUS

BMW

MOTO

ZERO

KTM

TRIUMPH

MARITIME

FIAT FPT (IVECO)

SUNSEEKER

DONZI

HUSTLER 

NON-PROFIT

MAGGIES

ACTION AG HUNGER

BLUE CROSS

 

MOTORSPORT

FIA WRC

FIA F1 (TEAMS)

POWERBOAT P1

CLASS 1

RIGHTS HOLDERS

UIM

KBL/P1 MANAGEMENT

ISC/FIA

TOURISM

MALTA & GOZO

PORTUGAL

SICILY

ITALY

CREATIVE

HAPPINESS

PRIME

BOS:

 

MIX

EDWARD DE BONO

PIMKIE

GOINGREEN

SUKHOI 

ENTERTAINMENT

ALPINE

MYSTERY PLAYS

RICK WAKEMAN

Work

Color Forecast

Digital Comms

Digital, PR with a Purpose

Motorsport portfolio

“Formula 1 on Water”

Start-Up, Strategic Consultancy

p66 ktm portfolio image

Virtual Journeys in Google

Digital, Experiential, PR with a Purpose

FUTURE TECH

Future Tech

artismotion

LEXUS ART IS MOTION

Digital, PR with a Purpose

USN

Strategic Consultancy

Case-Study-Rebrand

Rebrand. Reborn.

PR with a Purpose, Strategic Consultancy

Red-Bull

Red Bull Simulator

Experiential, Future Tech

WANT TO CHANGE YOUR GAME?

Let’s make things happen.
t: +44 7714700777 | e: hello@parallel66.com